HBO Max has been going through a strange brand reimaging in the last five years, and it’s affecting their own social media pages now too.

HBO Max can’t catch a break. After months of public confusion, and plenty of memes, the streaming giant reversed course on its rebrand, shifting away from the simplified Max and back to its ...

HBO Max launched in 2020, which would give subscribers exclusive WarnerMedia content, only for its merger with Discovery to change the name to simply “Max.” After much back-and-forth name changes, the ...

The name change, first announced onstage at WBD’s upfront presentation back in May, will see Max rebrand to HBO Max, the name it used from 2020 until 2023. “I know you’re all shocked, but the good ...

HBO Max continues its efforts to rebrand and attract new subscribers, but its latest decision to cut family-friendly channel ...

Max’s rebrand back to HBO Max hit a snag on Wednesday, July 9, when X wouldn’t let the account update its username, with entertaining responses from netizens. After its official return to the ...

HBO Max re-rebrand rolls out. July 9, 2025. Following the announcement in May that the Max streaming service would be returning to its HBO Max branding – the change has now officially rolled out. The ...

First HBO Max erased its Max rebranding, and now Paramount+ is reversing course on its Showtime rebrand for its ad-free plan. Paramount has announced that the Paramount+ with Showtime tier will ...

HBO Max can’t catch a break. After months of public confusion, ... 'Actually HBO Max.' Beloved Streaming Service Rebrand Hits a Snag. Rachel Dillin. Sun, July 13, 2025 at 6:36 AM UTC.