Grimace is the purple, fluffy, lovable guy that you more than likely recognize from McDonald's content or vintage ads, but he ...

The meal features a new limited-edition purple shake, "inspired by Grimace's iconic color and sweetness," McDonald's said in a press release. It also comes with customers' choice of a Big Mac or ...

Who is Grimace? The purple blob first appeared in a McDonald's commercial as a four-armed, purple adversary to Ronald McDonald in 1972, according to an old Food & Wine article.

When the New York Mets return to action in Citi Field next week, they will be hoping the 'Grimace effect' will continue into the new Major League Baseball season. The purple McDonald's mascot, who ...