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Starbucks, Brian Niccol

Starbucks Closing Up to 90 Locations Amid Major Change, CEO Brian Niccol Announces

Just a few weeks ago, Starbucks announced a significant overhaul is coming to over 1,000 of its stores by the end of the year as the beloved coffee chain looks to fulfill its promise as the "third place" after home and office.

The Tennessean on MSN · 8h

Starbucks CEO announces 'sunset' of entire line of stores. 3 are in Tennessee

Starbucks CEO Brian Niccol announced the company will be shuttering "Pick Up" locations across the country. Here's what to know in Tennessee.

Yahoo Finance on MSN · 3d

Starbucks CEO Brian Niccol promises a return to glory days: Opening Bid top takeaway

The Starbucks earnings release last night was tough on the eyes. It read as a giant in the middle of a major restructuring. Under CEO Brian Niccol — who's nearing the one-year mark as CEO — that reset has included bringing back condiment bars,

Starbucks to shut down all ‘Pick Up’ stores

KHOU 11 · 1d

Starbucks closing door on pickup-only stores: Full list of current locations

Starbucks is shutting down its “Pick Up” store format, phasing out the mobile-order-only model by fiscal year 2026, CEO Brian Niccol announced during an earnings call this week. Niccol said the locations were no longer compatible with the Seattle-based coffee chain's plan to get "back to Starbucks.

USA Today · 2d

Starbucks to shut down all ‘Pick Up’ stores: See NY locations

"We found this format to be overly transactional and lacking the warmth and human connection that defines our brand."

MLive - GrandRapids/Muskegon/… · 1d

Starbucks to close, convert dozens of locations across 20 states

Starbucks has plans to close or convert dozens of locations in 2026, USA Today reports. It’s part CEO Brian Niccol’s plan to get “back to Starbucks.” The company announced it will close or convert all its pickup-only cafes next year,

24/7 Wall St. on MSN11h

Starbucks Lags S&P 500 by 74% as Earnings Drop 47% and Sales Slide Continues

Starbucks is perhaps the most recognizable coffee brand in the world, yet it is underperforming in recent years.

3don MSN

Starbucks CEO Brian Niccol says price changes are a last resort in coffee chain turnaround

CEO Brian Niccol said price changes are his last resort for improving Starbucks' slumping sales — but they're "absolutely" on ...

3don MSN

Starbucks CEO Brian Niccol just put a positive spin on lagging sales. His pep talk may explain why the stock is up

In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected.

3don MSN

Will Starbucks see turnaround percolate as Niccol leans into Green Apron initiative?

The Starbucks (NASDAQ:SBUX) turnaround under the direction of CEO Brian Niccol is gathering momentum, but fiscal third ...

4don MSN

Starbucks same-store sales fall again, but CEO Niccol says turnaround is ahead of schedule

Shares of Starbucks have risen more than 1% this year. The company has a market cap of about $106 billion. Starbucks is ...

3don MSN

Starbucks shares rise as CEO Niccol's turnaround efforts gain traction

Starbucks shares rose about 3% in early trading on Wednesday as the coffee chain's strong quarterly sales signaled CEO Brian ...

11hon MSN

Jim Cramer on Starbucks: “I Think it Was a Very Positive Quarter”

Starbucks Corporation (NASDAQ:SBUX) is one of the stocks Jim Cramer shared his views on. Cramer said that he found the ...

Stocktwits on MSN3d

Starbucks Sparks 1,000% Rise In Retail Chatter As CEO Niccol Touts Store Makeover And Brand Reset

Starbucks (SBUX) stock witnessed over a 1,000% jump in retail user message count on Stocktwits over the last 24 hours after ...

2don MSN

Starbucks CEO: The company was ‘mismanaged for a couple years'—here's his plan to ‘bounce back'

Starbucks CEO Brian Niccol says his company will rebound from lackluster earnings with its “green apron service” plan. Here’s ...

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