Post-COVID-19, dealerships are ready with inventory to meet consumer demand. The question is: How can dealerships retain their customers and build loyalty? A unique, dealership-branded rewards program ...

According to Harvard Business Review, the cost of acquiring a new customer can be five to 25 times higher than holding on to an existing one. O'Brien Automotive Team realizes that a bird in the hand ...

SOUTHFIELD, Mich., Feb. 26, 2025 /PRNewswire/ -- S&P Global Mobility today unveiled the winners of its 2024 Automotive Loyalty Awards, recognizing outstanding performance in customer loyalty across ...

SOUTHFIELD, Mich., Feb. 26, 2024 /PRNewswire/ -- S&P Global Mobility today announced the winners of its 28th annual Automotive Loyalty Awards, recognizing General Motors as the winner of its 'Overall ...

GM won the “Overall Loyalty to Manufacturer” award in the 2024 Annual Automotive Loyalty Awards operated by S&P Global Mobility, a competitive study of customer loyalty to automotive brands that is ...

IHS Markit recognized auto manufacturers and brands for loyalty leadership at its 21st annual Automotive Loyalty Awards during the Automotive News World Congress on Tuesday night. General Motors ...

In today’s ever-shifting automotive landscape, fostering customer loyalty can be a challenge for automakers and dealers – especially when consumers buy used vehicles from private sellers. But emerging ...

According to pre-pandemic research from Mintel, there’s no love lost between Americans and automakers, as consumer loyalty is minimal at best. Over two-fifths (44%) of consumers say they are looking ...

Rewards programs are the unsung heroes of shopping — sure, you may be sacrificing privacy by letting retailers and other data collectors know everything you're purchasing, but you might find the money ...

SOUTHFIELD, Mich., Oct. 5, 2023 /PRNewswire/ -- Ending consecutive periods of year-over-year declines, brand loyalty movement among U.S consumers halted in the first half of 2023, according to S&P ...

Ultimately, AI enables loyalty programs to operate at a micro, highly personalized level, using historical data to drive ...