Sometimes, brands decide it’s time for a fresh look, swapping out their old logos for something new ... Some fans embrace the change, while others can’t help but miss the original.

An curved arrow pointing right. This year, several leading brands changed their logos. We combed through UnderConsideration's Brand New graphic design and branding site to find our favorites.

Korean Air unveiled a new corporate logo and aircraft livery as part of a wide-ranging brand refresh following its ...

How do people feel about some of the biggest logo changes of last year? Do they like the revamped ... whether they prefer the new or old version of the corporate logos of six brands that conducted ...

The brand's official Instagram account also reflects the name change and the new logo, which features a palm tree and two hummingbirds on either side. Us Weekly understands that the palm tree was ...

Meghan Markle's As Ever logo includes a tribute to Prince Harry. Inside the symbolism and what the Duchess of Sussex has said about her new brand.

Boohoo Group's PrettyLittleThing is trying to erase its fast-fashion history. It’s scrubbed its socials to remove all past ...

A politician in Spain is reportedly considering suing Meghan Markle for seemingly plagiarizing one of the country’s coats of arms for her new brand As Ever’s logo. Xisca Mora, who is the mayor ...

Like Queen Elizabeth, she loves horses and a great tiara moment. Meghan Markle's refreshed lifestyle brand has a logo with a meaningful symbol. On Feb. 18, the Duchess of Sussex announced that she ...