Add Yahoo as a preferred source to see more of our stories on Google. This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing ...

Add Yahoo as a preferred source to see more of our stories on Google. Asad Ayaz and Shannon Ryan (Disney/Frank Micelotta/Jennelle Fong) Disney is shaking things up in its marketing division as it ...

Disney has assembled the Star Destroyer of marketing executives following the elevation of Asad Ayaz to the post of chief marketing and brand officer earlier this month. In a memo to Disney staffers, ...

Disney is reshaping how it presents itself to consumers worldwide, announcing Wednesday the creation of a new conglomerate-wide marketing and brand organization that will be run by longtime executive ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Disney has officially finished its latest round of layoffs, and company leaders are telling their ...

Disney is hedging its bets on tried-and-true industry events, while Apple is taking a more independent "surprise and delight" approach. This is but one example of how Apple and Disney are leaning into ...

Brands aren’t totally boxed out of a relationship with ad-free Disney Plus. The streaming service, which has been running co-marketing deals with brands like Verizon since its launch in November 2019, ...