E4 has released the first pictures and videos of its distinctive new on-air look. It is the entertainment channel's first refresh since 2007. Viewers will get their first taste of the new ident ...

The four 20-second animated ads are directed by Michael Marczewski, with sound design by Andy Theakstone of multi-award-winning studio Polyphonia, and feature basic everyday routines that end ...

The new idents were developed over nearly 12 months, featuring 25 different scenes created by 17 directors and artists, and premiered on June 14, 2023, during a primetime ad break, as well as on ...

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