Just when you think we’ve hit peak golf grip tech, Golf Pride proves once again that there’s still plenty of gas in the tank when it comes to new grip innovation. The brand is firing on all cylinders ...

While playing three in defense seems to be more common in the Premier League nowadays, Golf Pride is now trusting the 4-4-2 formation to help golfers recognize the best golf grips for them and help ...

The golf grip is getting geeky. PGA Tour golfer Bryson DeChambeau worked with Microsoft and Seattle-area startup Sensoria over the past eight weeks to create a prototype “smart grip” that analyzes how ...

Which golf club grips are best? Golf is both fun and challenging. The most subtle nuances in your golf swing can make a big difference in your score. The same holds true for your golf equipment — ...

Learning how to grip a golf club properly is essential when you're looking to play consistent golf. For many beginner golfers, though, they often don't understand simple fundamentals that can help ...

When going through a proper fitting, we know that finding the right head and shaft combination plays a crucial role in lowering your golf scores. There's also another key part of the club that often ...