The update makes passkeys mandatory for new Google Ads API authentication while leaving existing refresh tokens unaffected.

Google Ads API 25 expands measurement capabilities, introduces retention-focused goals, and new ways of managing objectives.

Why some holdcos will pay for clients' AI costs; Google requires Ads API customers to have passkeys; and microdramas struggle ...

Google Ads is experiencing some technical difficulties, although their ad status dashboard indicates that all is currently fine. The issue is somewhat significant in that even Microsoft Advertising is ...

Google has released version 25 of the API, this is a major release with dozens of updates. This update includes changes to ...

Google Ads published new reporting data retention limits that change how long advertisers can access historical performance data through the interface and APIs. The update offers some clarity about ...