Home Depot's 2025 holiday campaign showcases real tree farmers and their farms in creative for the first time. This story was originally published on Marketing Dive. To receive daily news and insights ...

Melanie Babcock, Home Depot’s vice president of Orange Apron Media and monetization, discusses the brand’s new self-service retail ad platform Orange Access. The Home Depot unveiled a new self-service ...

Retail media is primed to be an adland priority in 2024 as networks continue to proliferate across the space and marketer dollars flood the channel. Ad spending in the channel is forecast to grow 30% ...

In a rapidly evolving retail media landscape, Home Depot is taking a distinctly different approach. While many retailers scramble to launch advertising networks focused primarily on monetizing their ...

Following the Independence Day holiday bump, radio ad volume saw a modest reshuffling as several brands adjusted their placements in the post-July 4 cooldown. ZipRecruiter made the biggest upward move ...

Ad content in partnership with The Home Depot — Doers Get More Done. It’s no surprise that fall is the most popular season. The comfy, cozy vibes it brings just can’t be beat. As the chill in the air ...

Orange Apron Media, the retail media division of The Home Depot, has launched a new self-service experience for brand advertisers. Through Orange Access, advertisers can plan, activate, optimize and ...

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