The Pret A Manger founder’s secret: 4 principles that turn ‘boring’ products into global icons

Julian Metcalfe built two global food brands by following four principles that most founders overlook entirely.
Bloomberg L.P.

Transcript: High UK Interest Rates Not ‘End of the World,’ Restaurant Boss Says

In this week’s episode of In the City, hosts David Merritt and Francine Lacqua interview Pret A Manger founder and Itsu CEO Julian Metcalfe, who says that the restaurant business is “incredibly ...