Best Buy announced Wednesday it is the exclusive national retailer for RGB LED TVs, putting the electronics chain at the center of a rollout the company calls the biggest change in TV technology in more than a decade.

Best Buy (BBY) announced on Wednesday that it is now the exclusive national retailer for a new generation of RGB LED TVs from Samsung (SSNLF), Sony (SONY), LG, TCL and Hisense. Notably, the retailer said the RGB technology is the most significant advancement for the TV industry since OLED.

The most significant advancement in TV technology in more than a decade is now available at Best Buy stores nationwide. Through exclusive partnerships with Samsung, Sony, LG, TCL and Hisense, Best Buy is the only national retailer where customers can shop RGB LED TVs and see color and brightness never before possible,

When deciding what kind of TV to get, narrowing down your options can feel difficult. One of the biggest factors is whether to get LED or invest in OLED.

The display is a vital component of a quality viewing experience, whether for gaming or cinema. So, who is the current king, and is it even close?

When you buy through our links, Business Insider may earn an affiliate commission. Learn more After years of development, Sony has finally taken the wraps off its latest advancement in TV technology. The tech, called True RGB, will be used in new Sony TVs ...

Sony has unveiled its own take on mini LED TV tech called True RGB that swaps the standard white or blue backlights for an array of individually controlled red, green, and blue diodes. This advancement allows the set to generate pure colored light directly ...

RGB Mini LED TVs are branded as the TV display technology of the year, and some models have started arriving in India. Hisense brought its flagship UX series to the country back in August 2025. Samsung rolled out its Micro RGB lineup in May 2026 in different sizes.

We may receive a commission on purchases made from links. This year at CES 2026 everybody was pretty confused about the new "Micro RGB" and "RGB Mini LED" TVs that use similar technology but carry different names. Now, Sony has come up with another label ...