Alexander Graham Bell invented the telephone. Thomas Edison may have invented the lightbulb (it’s up for debate). But who invented the Let’s Play video? It might be a guy known online as “slowbeef.” ...

If you went back in time to its inception and tried to predict some of the trends that would become popular on YouTube, you’d be surprised by what you missed. For a site built around a myriad of ...

EXCLUSIVE: The pipeline of entertainment formats that originate on YouTube before moving to television and streaming has a new entry: Let’s Play Ball. Bunim/Murray, the company behind The Real World ...

“Let’s Play” has become not just a call to action when playing a particular game, but an entire genre of YouTube videos, arguably the most popular on the entire site, thanks to the rise of “Let’s ...