Gen Z Says is a bimonthly column chronicling the latest trends in the fashion and beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

It's that time of year again! No, we're not talking about holiday shopping (at least not this time). We're talking about Pantone's Color of the Year 2025! While everyone has different color ...

Another light and wearable brown is this one from Merit Beauty. 1990, a light, malted brown shade that, if it were more ...

As much as I love collecting vintage makeup, I also love vintage-inspired beauty products. Here is a list of my favorite vintage-inspired beauty products.

LAFAYETTE, La. (KLFY)– If you are looking for some quality makeup, an Acadiana woman’s Mardi Gras inspired makeup has sold out in 20 stores across the state. New Iberia native Adriel Hall has created ...

The makeup look worn by memorable movie characters of the early 2000s is still to die for with a certain demographic, as one TikToker found with her Y2K cosmetics tutorial which has gone viral. It's ...

Photographed by Kimber Capriotti; styling: kristen saladino, hair and makeup: kristen pulice There’s a reason it’s called the “great” outdoors and not the “good” outdoors or the “nice” outdoors.

As season three of Bridgerton finally lands on our Netflix accounts – the first half of the episodes, at least – we've been gifted a way to get a little bit more of the Regency Ton in our lives, with ...

Celebrity makeup artist Neil Scibelli joins Hoda & Jenna to show you how to glam up your New Year’s Eve looks with the hottest celebrity-inspired makeup trends, including metallic eyeshadow inspired ...

Both brands have joined forces for an exciting Mulan-themed makeup launch Colourpop and Disney fans buckle up! Both brands have joined forces for an exciting Mulan-themed makeup launch On Thursday, ...

After being targeted with criticism regarding its March issue and Beyoncé’s African Queen photo shoot, L’Officiel has issued a statement: L’OFFICIEL is very proud to present its March issue featuring ...

From fun accessories to rainbow pumps, there's a Pride pick for everyone. Due to the global coronavirus pandemic, many annual Pride festivities across the world have been canceled. However, there is ...