The moment soccer fans have been waiting for finally arrived this week. FIFA pulled back the curtain on the three mascots that will represent the 2026 World Cup, and honestly? You could have seen this ...

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Design, identity, marketing, and storytelling ...

When it comes to mascots, Striker the dog may not have had the pop-culture staying power of, say, the San Diego Chicken, the Phillie Phanatic or even Wally the Green Monster. But as Jeff Riklin could ...

When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: FIFA Along with World Cup logos, the World Cup mascots are a big part of the identity of ...

CORAL GABLES, Fla. (AP) — Next year's World Cup will have three mascots, a bald eagle Clutch in the U.S., a jaguar Zayu in Mexico and a moose Maple in Canada. FIFA made its announcement Thursday in a ...

The Confederation of African Football (CAF) officially introduced “Assad” on Monday as the mascot for the 2025 Africa Cup of ...