Multimodal Data Integration: By analyzing text, images, and videos simultaneously, Social Meaning offers a holistic view of consumer behavior, capturing the nuances of online expressions. "In an era ...

Consumer behaviour refers to how individuals, groups, and organizations select, buy, consume, and dispose of products, services, time, and ideas, to satisfy their needs and desires. This behaviour is ...

Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting and enhance risk assessment.