New research by Google has found that 53% of mobile website visitors will leave if a webpage doesn’t load within three seconds. The average load time for sites is 19 seconds on a 3G connection and 14 ...

Facebook is launching "prefetching," an initiative that will pre-load mobile content on the Facebook app before a link is tapped, according to a Facebook Business blog post. Facebook is also pushing ...

Google recently unveiled mobile page speed industry benchmarks and analyzed customer behavior to figure out how the two lined up. Unfortunately, they didn’t. That’s a problem. It means the vast ...

One second is the golden standard mobile websites must meet or beat to reach and convert consumers high on expectation and low on patience, Time is money!” used to be the command companies followed to ...

Page speed will soon be a Google mobile search ranking factor. Here's what you can do to prepare, plus how to test the impact of page speed on your search visibility. This is something most SEO pros ...

If your website doesn’t load quickly, you’re losing sales. People aren’t willing to wait anymore. Even worse, slow websites often finish well below faster ones in search results. This means customers ...

Though we hide in terror from Google's most recent algorithm update and rankings fluctuations, something else is always happening. From AI to data leaks, there's ...

The verdict is in: publishers are abandoning Google’s Accelerated Mobile Pages (AMP). Multiple media outlets, including Search Engine Land, are moving away from it, without any noticeable impact on ...

JavaScript is the second-largest contributor to page weight, behind images, which means it can play a major role in slowing down the speed of your mobile site. Here's how you can reduce your reliance ...

For awhile now, apps and webpages have been getting pretty similar. On one hand, the advent of the ‘instant app’ has made apps a little more like webpages. On the other hand using websites on mobile ...

AMP isn’t quite a household acronym yet, but it has big implications for virtually everyone with web access. The Accelerated Mobile Pages (AMP) Project, the brainchild of Google announced just two ...

Craigslist, Wikipedia, and Zillow are the fastest-loading U.S. websites on the internet, according to a study released Monday by web design company DigitalSilk. The study rated popular websites based ...