Times-Standard on MSN

Groups spent $26 million to sway voters over Prop. 50, more than any ballot measure in state history

As election day approaches, nonprofits, political parties and a billionaire have spent nearly $26 million on ads and other ...

I tried the 'pay-to-play' ad-buying strategy touted by top Amazon sellers. It's more complex than I imagined.

I tried the 'pay-to-play' ad-buying strategy touted by top Amazon sellers. It's more complex than I imagined. Top Amazon sellers agree that buying ads is crucial if you want to survive on the platform ...
American Banker

What a bank's TV ads say about its actual business

A new study has decoded banks' television commercials, analyzing what the messaging reveals about the bank behind the ...
Courthouse News Service

Publishers could get more ad data from Google, witness says

The U.S. District Court for the Eastern District of Virginia is seen Monday, Sept. 9, 2024, in Alexandria, Va. (AP Photo/Stephanie Scarbrough) ALEXANDRIA, Va. (CN) — In a court fight to stave off ...

The ad industry's new pitch: being human is its superpower

As AI automates many aspects of advertising, agencies are reconfiguring to become more consultative to brands — and focusing ...
Marketing Dive

Global ad spend to rise faster than expected amid digital boom: WARC

Global ad spending will be more robust than previously anticipated in 2025, with full-year growth now expected to increase 7.4% to $1.17 trillion, according to a Q3 update from WARC. The upward ...
The Verge

The judge tasked with deciding Google’s fate would rather not

More alleged tech monopoly cases are on the books, but judges might be skittish about breaking them up. More alleged tech monopoly cases are on the books, but judges might be skittish about ...