Philadelphia 76ers All-Star Tyrese Maxey is receiving his first signature shoe with New Balance debuting later in 2026, both ...

Two months ago, 76ers guard Tyrese Maxey joined Indiana Pacers guard Tyrese Haliburton in a live group chat during a Thunder-Lakers game. When the 25-year-old was asked about the possibility of ...

New Balance elevates the All-Star guard with a speed-driven, low-cut performance line expected to debut around NBA All-Star ...

Yesterday, we attended NBA Media Day for the Atlanta Hawks. The annual tradition always feels like the first day of school for coaches, players, and media. Players put on a fresh uniform and pose for ...

On Monday night, the Minnesota Timberwolves defeated the Dallas Mavericks 120-96. While the Mavericks struggle through a rebuilding year, their power forward Cooper Flagg is enjoying a standout rookie ...

Name Game: New Balance boasted that it was "Endorsed by No One" in the 1990s. Today, its stable of elite athletes includes presumed No. 1 NBA pick Cooper Flagg, Shohei Ohtani and Coco Gauff. By ...

New Balance, a brand long known for running shoes, is planting a flag in basketball tonight. That’s when 18-year-old Cooper Flagg is expected to be the top pick in the NBA Draft. The 6-foot-9 forward ...

Philadelphia 76ers guard Tyrese Maxey is getting a signature basketball shoe with New Balance after signing a new sneaker deal with the brand.