The updates, PepsiCo’s first in nearly 25 years, come as only 21% of surveyed consumers can identity a brand under the ...
PepsiCo owns more than 500 brands, but when asked to name them, only 21% of consumers can think of any aside from Pepsi. This startling fact is among the reasons why […] ...
PepsiCo said the new logo will first appear in a redesign of PepsiCo.com and its global social channels, including LinkedIn, ...
PepsiCo has unveiled a new corporate logo, which it says captures the energy, optimism and ambition of the company in 2025 ...
Tasting Table on MSN
A Pepsi Marketing Campaign Worth Half A Billion Dollars Included A Supersonic Collab
Pepsi set out on an absolutely massive $500 million rebranding campaign dubbed "Project Blue." And it was about more than its ...
PepsiCo has introduced a new global brand identity that it says reflects what the company is today: a 500-brand food and ...
The Takeout on MSN
The Extra Caffeinated Vintage Breakfast Pepsi That No One Liked
Pepsi tried to score some points in the cola wars with a soda meant to replace coffee. So, how did its caffeine content stack ...
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