There’s no place like home, especially if it’s a smart one. Who wouldn’t want to live in a place where the refrigerator makes the grocery list and the house warms up before you arrive? The idea of an ...

In the very first episode of the first season of Mad Men, a television show based in the 1960s advertising world, the ad men run a market researcher out of the room for providing quantitative and ...

The age of artificial intelligence (AI) in marketing is upon us. The August 2019 CMO Survey confirms this, with corporate marketers reporting a 27% increase in the implementation of AI and machine ...

WSI Smart Marketing Recognized for 18 Years of Client-Centered Excellence and Local Partnership with Award.

GPS has come a long way since it was first introduced as American military technology in 1973. Today, you’ll find it embedded in a variety of commercial uses, due mainly in part to companies like ...

Opinions expressed by Entrepreneur contributors are their own. The strategy of optimizing brand communication based on customer information may appear very simplistic at first sight. But the layers it ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More The history of airline travel was upended back in 1979 when Texas ...

Smart home devices have numerous benefits for consumers. They have the potential to bring greater convenience, improve safety and help buildings feel more secure. But compatibility remains one of the ...