Over the past decade, swimbait culture has been a big deal in the bass world. You can’t swing a flipping stick without finding some kid in a flat brim hat, covered in tatts, who’s just looking for ...

The expert anglers at Milliken Fishing break down common swimbait mistakes—even seasoned pros still make them.

From mid-spring through mid-fall, soft swimbaits — such as Z-Man’s Swimmin’ Trout Trick, Keitech’s Swing Impact, and Lake Fork Tackle’s Live Magic Shad — excel at catching bass, especially ...

Swimbaits are great fish catchers, but it takes a lot of work to wring out their potential. A swimbait is a long, soft plastic lure with a deep belly that tapers sharply to a wide, paddle-shaped tail.

Fisherman are always looking for that right lure, the one that will help them land the fish of a lifetime. During the past year or so, that urge has suddenly gotten more expensive with the sale of new ...

The West while not so wild anymore is distinctly different than the East. Folks on both coasts acknowledge this. The same holds true in East versus West bassin'. The West's Japanese influence means ...

Fly fishing The guides at Silver Bow Fly Shop said Spokane River flows are finally dropping down to a semi-reasonable level ...

These were the bass baits—and mindset shifts—that defined my 2025 season and helped me catch more and bigger largemouth bass.