Wisconsin tourism generated $20.9 billion in total economic impact in 2021, up 21% from the year before, according to data from the state Department of Tourism.

There are some Wisconsin tourist destinations that get all of the attention. Hype surrounds places like the water parks in the Wisconsin Dells, Miller Park in Milwaukee and Lambeau Field in Green Bay.

WISCONSIN DELLS, Wis. (WFRV) – A staple of the Midwest and Wisconsin, the Wisconsin Dells saw record-breaking numbers for tourism in 2024, according to an official release. The release said that ...

For those who plan on heading west, like to Columbia and Sauk counties, which house Wisconsin Dells, expect gas prices at an average between $3.18 and $3.25. Rashad Alexander can be reached at ...

MADISON — Businesses that relied on the now-depleted Lake Delton near the Wisconsin Dells hope to reopen before the tourism season gets into full swing. Wisconsin Dells boat tours plan to reo… ...

This Wisconsin tourist town has a new draw this year: Its restaurants are open. Residents of nearby Illinois are flocking across the border to escape their state’s tight coronavirus restrictions.

Travel Wisconsin has a Fall Color report that shows the percentage of fall foliage at popular destinations across the 72 Wisconsin counties.

Generally, holidays such as Memorial Day, Independence Day, and Labor Day are the busiest travel times. Here's a look at the ...