My pal Robert Scoble announced that the Yelp iPhone and iPod touch app that was recently updated included a hidden Augmented Reality feature. Obviously, as soon as we saw, we had to give it a shot, ...

Something Massive Chief Creative Strategist Adam Broitman just did a good job of explaining the different between innovation and experimentation. And he used the iPhone, augmented reality and Ben & ...

Amazon has today unveiled a new iPhone application called Flow, which uses augmented reality to enable you to quickly check items in-store against prices on Amazon’s website. Simply pick up the ...

Developer Niantic is preparing to roll out a new "AR+" mode that makes Pokémon look like they're truly part of the world around you. Share on Facebook (opens in a new window) Share on X (opens in a ...

Ever wish someone could invent an app that would let you picture ketchup on your iPhone and douse the real thing from your smart phone on to your fries? That’s the kind of whimsical hyper-reality ...

LocFinder is an augmented reality app that boasts it will always let you see which direction is home or find your car, even if you’re halfway across the world. LocFinder costs $0.99 on iTunes and ...

NEW YORK - The new iPhone application mTrip is a travel guide and then some: It uses the latest in smart phone technology to make it easier to stay on track in a foreign locale. But isn't getting lost ...

Niantic, the company behind the popular augmented reality iPhone game Pokémon Go, is developing a similar augmented reality title in the Capcom Monster Hunter franchise. For those unfamiliar with ...

NEW YORK (AP) — The new iPhone application mTrip is a travel guide and then some: It uses the latest in smart phone technology to make it easier to stay on track in a foreign locale. But isn't getting ...