Delighting customers means respecting their data too When choosing to share their personal information, customers expect an equitable exchange of value in their relationship with the brand.

Executives across the c-suite should understand the benefits and value that a customer data platform provides in the era of increased data privacy and customer experience. A CDP collects ...

Nearly three-quarters of manufacturing managers worldwide consider data sharing to improve their operations. In a recent study, the World Economic Forum, in collaboration with Boston Consulting Group ...