In 2025, the global mobile app market experienced a fundamental shift. Traffic-driven growth approaches reached their limits, and broad, volume-oriented strategies began to lose traction. Instead, ...

App discovery is changing — and AI is accelerating the shift. In this App Talk interview, David Murphy speaks with Dave Bell, CEO at Gummicube, about how artificial intelligence is transforming the ...

How do you know if your app marketing is actually driving growth — or just generating activity? In this episode, we speak with Dane Buchanan, Global Chief Data & Analytics Officer at M+C Saatchi ...

App marketplaces have long defined the commercial architecture of the mobile economy. Developers gained global distribution, integrated payments and trusted billing infrastructure. In exchange, they ...

Performance marketing has consolidated around a handful of platforms. Google, Meta, and TikTok dominate acquisition budgets for most teams, their interfaces woven into internal workflows to the point ...

Mobile game monetization companies can help you generate high revenues. So, in this guide, we’ll share an outline of different game monetization models to help you identify which companies to work ...

Coming up with an app idea is one thing. Getting it into development is another. And that’s where app investors come in. Through app funding and other resources, app investors can maximize the sales ...

This guide will cover the best financial app development services, how much it costs, top app development features, and how you stand to benefit from using app development companies. Financial apps ...

UK app developers are essential partners in crafting a user-friendly, high-quality mobile app that can effectively showcase your products and services. A well-designed app not only enhances your brand ...

AI marketing is becoming more accessible to app owners and marketers with practical implementation tactics that help businesses increase their ROI with more creative solutions. Top AI marketing ...

This guide will cover the best virtual reality app development services, how much it costs, top app development features, and how you stand to benefit from using virtual reality app development ...

Lack of user engagement and retention are the greatest challenges for app marketers, with churn rates growing to become fairly common. So, working with the top app engagement platforms and services ...