BMW’s updated M3 lineup sees a modest price increase for 2026, with the base model starting at $78,400. Optional packages can push it close to $120K fully loaded.

There’s been an underlying tension in the car market that has yet to be resolved, and it has to do with affordability.

Bayerische Motoren Werke AG annual income statement. View BMW.XE financial statements in full, including balance sheets and ratios.