In this article, Ekta Banodkar of ABND talks about the rise of minimalist branding, exploring why iconic logos are being ...

What makes a car valuable is a curious combination of pedigree, design, performance, and its place in the evolution of the ... one of the coolest vintage car logos ever, Alfa Romeo, a brand ...

Is it a bird? Is it a plane? Is it a UFO? No, it is the Jaguar Type 00, a concept car designed to revolutionize the brand. The model arrived in Paris, carrying British actor Barry Keoghan ...

The radical EV continues turning heads, for better or worse. Jaguar’s controversial Type 00 EV concept made a statement during its public debut in Paris. Even a few celebrities took it for a spin.

One of the biggest criticisms leveled at Jaguar when the campaign kicked off was that they risked alienating the traditional, stiff-upper-lip customer base. While it was predictable that a number of ...

No one thought that Jaguar's supercar could get any better, but they were proven wrong a year later when the race-bred, road-legal XJ220 S was introduced. These days, Jaguar is going through a ...

Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and ...

New British sports car company Longbow has announced two models, the Speedster and the Roadster. The cars focus on ...