AI snake oil is selling in the ad world, which means soon there will be only one way to stand out: Be better than the ...

KFC’s Potato Wedges are back for a brief 72-hour window, and the chain says it will let customers decide whether the ...

Sometimes it helps to take a page from the PR playbook. Those working outside the communications and marketing departments ...

Today, there are over 30,000 KFC restaurants across 150 countries and territories. In Sarasota, there is one KFC restaurant ...

KFC is bringing back its iconic Potato Wedges and Hot & Spicy Wings—two fan favorites—for a 72-hour promotion.

The savviest marketers cut through chaos with strategies and tactics that portend where advertising could head next year.

This omnichannel campaign allows audiences to see themselves in the visceral behaviour that comes with enjoying KFC chicken – ...

In 2017, a fast-food chain famous for square burgers and Frosties did something unexpected: they became the internet's favorite savage. Wendy's turned from a reliable but unremarkable burger joint ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z. From the ...

In the Arab world, hospitality is sacred, guests are polite, hosts go all out, and sharing food is a cultural norm. But KFC Arabia adds a playful twist to tradition with 'Taste Rules,' a new campaign ...

In order to celebrate the holidays, KFC is adding a new, seasonal item to its menu—the Extra Crispy Festive Feast—and reintroducing an old favorite—the Personal Pot Pie. Traditional Thanksgiving meals ...

More schools and governments are turning to tech bans to try to keep kids off screens. Do they work? By Natasha Singer I cover tech, teens and schools. Bullying. Sextortion. Body-shaming. Self-harm.