The unified program, which centralizes rewards access through the recently updated Love's mobile app, expands points earning ...

This shift generates a new model called a tokenized loyalty economy. Rather than using simple points, users receive blockchain-based tokens. In this guide, ...

Some people hate customer loyalty programs. They don’t see value in them, don’t like sharing their personal information with companies, and don’t like their spending activity being tracked.

A few years back, I left my life in Austin to move back home to the Texas Panhandle to raise my family, help my aging dad and ...

Three years after abandoning a program for tiered movie seat prices, AMC is bringing it back as a "benefit" for paying ...

Purpose-built to reward customer loyalty while streamlining daily payments and services, the program allows users to earn ...

Starbucks recently announced major changes coming to its loyalty program that impacts how and when customers spend money at ...

The British Airways Club, which was formerly known as the British Airways Executive Club, is the airline's loyalty program, and it is built around two different things. It has been primarily ...

It may be worth exploring Hyatt awards you can book before spring to avoid the higher pricing being introduced in May.

Drake and McDonald’s surprised fans by launching the Afters Meal, a new menu that will be available for a limited time only ...

When organisations talk about innovation in channel incentives, the conversation is usually around technology, and in its most visible forms: things like dashboards, leaderboards, gamification ...