Rwanda signed a three-year commercial partnership with Spanish football club Atletico Madrid to promote its Visit Rwanda brand amid criticism of the country’s role in a conflict in neighboring ...

Arsenal announce the club will end their eight-year sponsorship deal with Visit Rwanda at the conclusion of the 2025-26 ...

While Arsenal fans continue protesting about the club's sponsorship deal with Visit Rwanda, the African country's tourism board has signed a deal with another top European football side. Spanish ...

We visit Kigali and speak to people on all sides about why some teams are ending deals while others are signing new ones ...

MUNICH (AP) — Bayern Munich signaled Friday it will cut down on “Visit Rwanda” branding as it moves “away from a commercial sponsorship” with the African nation facing a backlash over alleged support ...

The Visit Rwanda partnership, signed eight seasons ago, had increasingly come under scrutiny due to spiralling violence in mineral-rich eastern Democratic Republic of Congo, which borders Rwanda.

Arsenal and the Rwanda Development Board have mutually agreed to end their eight-year "Visit Rwanda" sponsorship deal at the conclusion of the 2025-26 season. The partnership, which sees the "Visit ...