From AI to squeezed margins, ecommerce experts talk about the ‘elephant in the room’ and where efforts should be focused in ...

Sponsorship has long been a means for brands to obtain reach and diversify their audiences, from the wealthy ancient Greeks ...

The latest trends and developments in social media, from the rise of episodic branded video to Facebook’s bid to win back young people.

Advances in AI, technology and data have pushed the boundaries of what brands can achieve with personalisation. But which brands are using it to best effect? From a conversational assistant who can ...