Advertisers will soon be able add campaign-level negative keywords in Performance Max campaigns – something advertisers have long desired.

Advertisers can now use new AI-powered tools and creative formats to drive holiday sales, including promo features and reminder ads.

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Amazon Ads AI-powered video allows advertisers to create engaging video and animated content quickly and cost-effectively.

Meanwhile, many large brands are already getting more referral traffic from SearchGPT than Perplexity, new BrightEdge research shows.

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Dealing with an AI-related drop in traffic? Try digital PR, improve your SERP presence, partner with influencers and focus on conversion.

Explore how Google's AI systems like RankBrain, BERT and MUM influence search results and what it means for your SEO strategy.

Are you overwhelmed by the constant demand for new content? AI and Digital Asset Management (DAM) can be your secret weapons ...

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Search Engine Land » SEO » The 5 core focus areas of website optimization Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am trained with Search Engine ...