Just like you wouldn’t plan a picnic without considering the weather; agencies that try to plan for the future without ...

The streaming platform is eying a growing piece of the $25 billion spend on connected TV, with geographic expansion of its ...

EssenceMediacom, Mindshare and Wavemaker brands will still operate globally and local market CEOs will retain their roles.

With the new US president asking for a 50% stake in TikTok, advertisers should be cautious of the evolving landscape and not ...

Articles written by Rupert Smith ...