Company gags don't always go over well. For example, German automaker Volkswagen published its April Fools' joke too soon ... Popeyes," Bart LaCount, chief marketing officer for Popeyes US and ...

What seemed like an April Fool's prank at first glance became a successful marketing promotion as KFC's fried chicken-flavored toothpaste and accompanying toothbrush have — you guessed it ...

April Fool’s jokes have become a popular marketing tactic for companies in ... by framing it as “a playful April Fool’s Day prank.” “There will also be plenty more celebrations in ...

April Fool’s Day has already passed, but its echoes continue to excite the minds of netizens even now, when it’s almost mid-April. Of course, thanks to marketers who catch literally any idea ...

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In a joint Instagram post on April 1, the two companies said: “Not a prank ... started as an April Fools’ joke, but we thought – why not make it real?” Hismile marketing manager Koban ...