Jaguar's ambition to seduce younger, richer drivers was on full display in Paris with a presentation of its newest prototype, ...

Aside from the new logos and bold expressions of change, what seemed to upset people the most was a somewhat ambiguous advert that featured no cars – just models wearing loud clothes with bold colors.

Debranding should be more than a shtick; it is a step towards shaping a genuinely connected global community. By acting thoughtfully, companies can enrich the market and foster deeper connections with ...

Once upon a time, the XJ was the default Jag in Shed of the Week. Gradually, however, the old warhorse is slipping away into ...

Donald Trump has announced that the US is going to impose a 25 percent tariff on all foreign car imports. "The beauty of the ...

Christian Danner has spoken about why Michael Schumacher's wife Corinna doesn't speak of the former F1 driver's condition ...

CMO Dawn Keller details a humorous effort and new partnership with Busy Philipps timed to the casual dining chain's 40th ...

In these days of easy access to 3D modelling software and image editing apps, your first thought might be that the photos of the Jaguar Type 00 at Paris Fashion Week are fake. It really does look like ...

If you think the Audi TT is dead, think again. Audi is fast-tracking a new generation of sports cars influenced by the ...