JAGUAR Land Rover have revealed a new Range Rover logo just months after backlash over their “woke” rebrand. The new emblem ...

Did Jaguar ‘go woke and go broke’? No, it’s more complicated than that - COMMENT: The silly season discourse pinning Jaguar sales figures on a car that didn’t even exist was enough to make the eyes ...

JAGUAR’S controversial new concept car has finally been revealed in person for the first time – sparking intense debate ...

Yet another cynical attempt by a right-wing tabloid to turn a brand it has a grudge against into fodder for a culture war ...

It's been less than a year since the Jaguar automotive brand introduced what many -- including this publication, I must note -- called the "worst car ad ever." And, while "go woke, go broke" isn't ...

Amid a drop in sales and branding issues, Jaguar Land Rover is reportedly loing to cut up to 500 management jobs in the United Kingdom. This is […] ...

X / @Jaguar But not everyone is so impressed with the iconic company’s left turn. The debut commercial, which has more than 50 million views on X, had haters lining up to trash it.

Go woke, go broke! Jaguar sales have crashed 97.5% since rebrand that stunned fans. By TOM COTTERILL. Published: 11:12 EDT, 2 July 2025 | Updated: 01:57 EDT, 3 July 2025 . e-mail; 146 shares.

Jaguar. The uproar over the “woke” ads was likened to Bud Light’s bizarre 2023 partnership with transgender influencer Dylan Mulvaney, which led to a boycott of America’s best-selling beer ...

Lifelong Jaguar customer troubled by 'baffling' 'woke' rebrand: 'Going in a very sad direction' Jaguar defended its 'bold and imaginative reinvention' that has 'attracted attention and debate' ...

Branding experts have mixed reviews on Jaguar's new identity but agree it's a radical change. Jaguar's rebranding campaign has sparked debate over its new image — and carless promo video. It ...

JAGUAR giving into the woke bridge with its controversial pink "rebrand" has hurt the company big time, a brand and culture expert has claimed.The ico. Jump directly to the content.