We speak to Ondřej Soška, the General Commissioner of the Czech Participation at Expo 2025, about this year's mascot ...

A so-called "Web3" wallet, a disturbing mascot, and a convoluted ticketing system have unsurprisingly resulted in ...

The mascots naturally play an important role, who are more like yokai entities rather than someone in an oversized suit. In ...

Kumamon celebrated 15 years as the mascot of Kumamoto Prefecture in southwestern Japan.The annual Kumamon birthday ...

Tasmania Football Club’s wild and whacky new figurehead ‘Rum’un’ is just the latest in a long line of weird and whacky ...

Topps, Populous and New Balance are all examples of baseball-connected brands that are tailoring their businesses to succeed ...

When you think of corporate brand engagement in VR, Meta is typically the prime suspect. In the past, they’ve brokered ...

So, in Japan, he was just not dead." In an early February campaign, the language learning app announced the "death" of its mascot with a sassy statement. In a post on X, the company wrote ...

There’s plenty to discover in this forgotten Japanese town—new friends to make ... most importantly, a variety of mascots to recruit. Mascots! Living, breathing creatures of untold flesh!

Derrek Lee can still recite some of the chants that fans created to cheer on his dad during his days playing baseball in ...

A demo for Promise Mascot Agency is available now. Explore a cursed Japanese town! Recruit mascot friends and come to the rescue when disaster strikes! Solve the mystery of your exile!