I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

Reddit announced a "listening tool" called Reddit Insights, which shares real-time insights with marketers to help them ...

META adds ads to WhatsApp Status and leans on AI to boost ad performance, aiming to grow revenues despite rising competition.

Koum’s ‘no-ads’ approach is about to be dumped by Mark Zuckerberg’s Meta, the social media app’s owner. This should be fine, unless Meta AI slyly turns promotional.

WhatsApp monetization begins, potentially adding $15B+ annual revenue from Meta Platforms, Inc.'s nearly 3B global users.

End-to-end encryption is still guaranteed, and Meta also said that if users only use the app to call or message their ...

It’s official, WhatsApp ’s latest update is bringing ads to the platform.

Meta stock was trading slightly in the green on Wednesday, in line with the broader market moves. The stock was up around ...

After the tech giant announced it would begin to include ads in WhatsApp’s Updates tab, which is used by roughly 1.5 million ...

Amazon has announced its integration with Disney Advertising’s Real time Ad Exchange (DRAX), becoming the third demand-side ...

Signal's president, Meredith Whittaker, has criticized WhatsApp's introduction of ads and AI features, reaffirming Signal's dedication to user privacy ...