President Donald J. Trump commanded the stage this morning at the World Economic Forum in Davos, Switzerland, delivering a bold address that reaffirmed America’s leadership on the global stage and ...

Crafting clear mission and vision statements is critical to shaping company identity, motivating employees and guiding decision-making. A mission statement defines the current scope and purpose of the ...

Here’s an uncomfortable truth: Your vision statement is like a participation trophy on your website. It rests there, grammatically correct but strategically blurry, inspiring no one. Reflect on ...

Marking the start of the fall 2025 semester at Luther College, President Brad Chamberlain introduced a new college mission statement, along with supporting identity, vision and values statements, to ...

The vision, strategic priorities and theory of change are established at the beginning of the PLAN for Results phase, based on a well-developed situation analysis and planning scenario. This helps ...

Let’s call it what it is: organizational theater. Enormous time and energy go into crafting the perfect string of aspirational words, but rarely are those words embedded into actual behaviors, ...

I’ve been working on a vision statement leadership plan for my team and it’s felt a bit like planning a road trip without a map. We all need a clear goal so we don’t drift off course. In this article, ...

In a defining moment for global security, President Donald J. Trump achieved a monumental victory for the United States and its allies, brokering an historic deal to dramatically increase defense ...

Writing a vision statement isn’t just an exercise in stringing words together - it’s an opportunity to inspire, align, and drive action. The most effective vision statements don’t just state an ideal ...