The introduction of ads could signal a wider shift away from private messaging toward monetised, monitored communication. European users should pay close attention – your messages may not stay ...

It’s official, ads are coming to WhatsApp. However, depending on how you use the popular messaging app, you may never see one. Hot on the heels of the welcome addition of a proper WhatsApp iPad ...

WhatsApp has been talking about launching in-app advertising for many years, but today the change has finally arrived. Ads in WhatsApp are now official, here are the details of what to expect ...

WhatsApp says that users will start seeing ads in some parts of the app, as owner Meta Platforms moves to a cultivate a new revenue stream by tapping the billions of people that use the messaging ...

Facebook and Instagram’s parent company, which bought WhatsApp in 2014, said Monday it would introduce ads in the app’s Updates tab, which the company said counts on 1.5 billion users daily.

WhatsApp's "Chats" tab, where users send and receive messages, will remain end-to-end encrypted and will not be used to show ads, Srinivasan said.

They left Meta in 2018 and 2017, respectively. WhatsApp ads will use broad, general targeting like a user’s location, language preferences, and Channels that they follow, Newton Rex said.

Starting Monday, Meta will begin showing ads inside WhatsApp — not in your private chats, but in the app’s Updates tab, a feed that half of WhatsApp’s 3 billion month users go to each day to ...

Meta announced that it is adding ads and subscriptions to its WhatsApp messaging app in a June 16 press release. The social media giant, primarily known as the parent company of Facebook, said ...

Send news tips to: [email protected] Betrayal or inevitability? Meta is putting ads in WhatsApp. More than a decade after it acquired WhatsApp, Meta will begin showing ads within the app.

My problem isn’t that WhatsApp is adding ads per se — it’s that I can’t afford to leave even if I want to. So no, my life won’t completely fall apart without WhatsApp.