He also oversaw the elimination and return of Taco Bell's Mexican Pizza, a business move that will be studied like "New Coke" ...

Schultz said he did a "cartwheel in my living room" when he heard Niccol's turnaround plan for the coffee chain.

US Health and Human Services Secretary Robert F. Kennedy Jr. said Starbucks Corp. Chief Executive Officer Brian Niccol ...

Starbucks founder Howard Schultz endorsed CEO Brian Niccol’s “Back to Starbucks” strategy, introduced in September 2024.

The newest coffee or burrito innovation might not be spun out of the boardroom—but rather the weight room. Brian Niccol and ...

Kennedy Jr. said Wednesday that Starbucks CEO Brian Niccol has pledged to "further MAHA" the coffee chain's menu.Why it ...

The coffee giant doesn’t plan to raise prices at least until fall as it works to lure back once-loyal customers.

Futures on Wall Street continue to trade with losses after benchmark indices gave up all of Monday's gains during Tuesday's ...

Starbucks is adding a new Protein Cold Foam option to its menu. Here’s the nutrition info and what you need to know, ...

Eureka Mayor Sean Flower said the withdrawal may have stemmed from a corporate changeover in the coffeehouse chain.

Leader Brian Niccol took over as CEO in September with a plan to return the chain to its coffeehouse roots, focusing on the in-store experience.

Former Starbucks CEO Howard Schultz made a surprise appearance at the company’s Leadership Experience in Las Vegas.