While the digital world promises convenience, it's systematically erasing the craftsmanship that built human civilisation. And nowhere is this more evident than in printing. Let me ask you something… ...

We’re surrounded by brands every day. But have you ever stopped to think about how branding works? Follow the Inkbot Design blog to learn more. We’re surrounded by brands every day. But have you ever ...

You think you chose that watch because you liked it. You believe you picked that car because it was the best deal. And you're convinced you bought those shoes because they were comfortable. But what ...

Choosing the perfect colours for your brand is more than just picking your favourite shades – it’s a science, an art, and a game-changer for your business. Imagine walking into a room full of ...

Discover 12 impactful types of visual content that marketers use to engage audiences, build trust, and drive better results across all platforms. You're scrolling through your feed. What made you stop ...

Discover the top 10 marketing challenges in 2025 and learn strategies to overcome them for business growth and success in changing markets. Every day, business owners like you make the same expensive ...

You've got a fantastic product or service, but let's be honest – if no one knows about it, your business will struggle. Attracting customers is crucial for any company looking to survive and thrive.

Logotype vs Logomark: Which is Right for Your Brand? You're about to launch your business, and someone asks if you want a logotype or logomark. Your heart sinks. You've spent countless hours ...

What's in a name? A lot, actually. The right brand name can make your business stand out, connect with customers emotionally, and convey what you're all about. But choosing that perfect moniker is ...

Struggling to find design inspiration? Discover 10 unique sources to spark your creativity, from embracing the unexpected to harnessing play. Design inspiration can be a fickle beast, can't it? One ...

Setting the right branding objectives is crucial for any business looking to make its mark. But what exactly are branding objectives, and why do they matter? Simply put, branding objectives are the ...

Explore 13 professional font combinations that transform your brand's visual identity and create instant credibility through strategic typography pairings. Typography might seem minor in your brand's ...