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Campaign Asia
12h
Netflix doubles ad revenue in 2024, targets another doubling in 2025
The streaming platform is eying a growing piece of the $25 billion spend on connected TV, with geographic expansion of its ...
Campaign Asia
13h
Following Trump's lead is a mistake. It's time for agencies to focus on climate
Just like you wouldn’t plan a picnic without considering the weather; agencies that try to plan for the future without ...
Campaign Asia
17h
GroupM axes global agency CEO roles in major centralisation push
EssenceMediacom, Mindshare and Wavemaker brands will still operate globally and local market CEOs will retain their roles.
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