As these shifts take place, the media industry is about to go through a major test: how many people are willing to pay for a ...

Hours after Paramount and UFC announced a billion-dollar rights deal, Dana White said he had yet to hear from his friend, ...

Dana White seems to have already backtracked on the idea that the UFC’s pay-per-view model is finished, just hours after it ...

B oth WWE and UFC signed massive deals for live events this past week, with WWE securing ESPN to air its Premium Live Events ...