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Athena by Zeta: The Next Era of AI-Powered Marketing with David A. Steinberg and Dan Ives | CES 2026
Athena by Zeta is the superintelligent agent at the core of Zeta’s strategy to lead the next era of AI-powered marketing and accelerate the company’s next stage of growth. Live from CES at the ARIA Hotel in Las Vegas, CEO David A. Steinberg and tech analyst Dan Ives explore how Athena is transforming enterprises by personalizing each ...
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